{"id":7133,"date":"2014-03-26T15:40:48","date_gmt":"2014-03-26T15:40:48","guid":{"rendered":"https:\/\/forumarchives.tmsites.net\/index.php\/2014\/03\/26\/las-vegas-nightlife-business-convention-brings-parties-concerts\/"},"modified":"2014-03-26T15:40:48","modified_gmt":"2014-03-26T15:40:48","slug":"las-vegas-nightlife-business-convention-brings-parties-concerts","status":"publish","type":"post","link":"https:\/\/forumarchives.tmsites.net\/index.php\/2014\/03\/26\/las-vegas-nightlife-business-convention-brings-parties-concerts\/","title":{"rendered":"Las Vegas: Nightlife business convention brings parties, concerts"},"content":{"rendered":"


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\n\tJhon Taffer, founder of the Nightclub & Bar Show, said he expects 41,000 attendees at this year\u2019s expo, up from last year\u2019s 37,000. The Las Vegas Convention and Visitors Authority estimates the show will bring a nongaming economic impact of $39 million to the city. (Samantha Clemens\/Las Vegas Review-Journal)<\/span><\/p>\n

\tBy LAURA CARROLL
\n\tLAS VEGAS REVIEW-JOURNAL
\n\tA beer-branded hotel, reality TV stars and elite nightlife parties. Nightclub &Bar must be in town.<\/p>\n

\tThe 2014 Nightclub &Bar Show\u2019s exhibition starts today at the Las Vegas Convention Center, led by Jon Taffer, the trade show\u2019s founder and host of Spike TV\u2019s \u201cBar Rescue\u201d show. Taffer\u2019s trade show, in its 29th year, is bigger than ever.<\/p>\n

\t\u201cThe show grows, but every once in a while there\u2019s a year where it just jumps,\u201d Taffer said.<\/p>\n

\tThis year the industry-only show is about 30,000 square feet bigger, at about 110,000 net square feet in the convention center\u2019s central hall.<\/p>\n

\tThere\u2019s also a jump in quality and quantity of sponsor activities this year: Anheuser-Busch, for one, has rebranded the Hard Rock Hotel as the Bud Light Hotel, replacing the property\u2019s purple signs with Bud Light\u2019s signature blue.<\/p>\n

\t\u201cIt\u2019s a huge brand commitment that cost them a huge amount of dollars,\u201d Taffer said. \u201cWhen a company makes a commitment like that to a trade show like this, it speaks to the value of the show. It\u2019s never happened before.\u201d<\/p>\n

\tLudacris was set to perform at the Bud Light Hotel Monday to start a week of trade show parties, followed by a party at Marquee. Today will usher in a show by Calvin Harris at Hakkasan, and Wednesday brings out David Guetta at XS.<\/p>\n

\tThe Las Vegas Convention and Visitors Authority estimates the 2014 Nightclub &Bar Convention and Trade Show will bring a nongaming economic impact of $39 million to the city. Taffer said he expects 41,000 attendees, up from last year\u2019s 37,000.<\/p>\n

\t\u201cOur people are great Las Vegas tourists because they eat, they drink, they gamble, so we really provide a lot of spread of wealth in the city while we\u2019re here,\u201d said Taffer, who lives in Summerlin. \u201cAs a local, that\u2019s particularly rewarding to me.\u201d<\/p>\n

\tOn the floor, attendees will see 3-D menus, new texting technology for restaurants, nightclubs and bars, and of course, new alcohol offerings from large and small brands.<\/p>\n

\t\u201cIn the bar and restaurant industry, you\u2019re always one idea away from your next quarter-million,\u201d Taffer said.<\/p>\n

\tThe show will include exhibitors such as BLOW, which is debuting its electronic vapor hookah. The device is adorned with an light-emitting diode diamond crystal on the top, an LED system that provides an ambient lighting effect for the BLOW display, a variable voltage control knob and is fitted with two rechargeable lithium-ion batteries complete with an AC adaptor. The brand manufactures its Vsmoke E-Liquid in the U.S. using vegetable glycerin and natural flavoring.<\/p>\n

\tTaffer said that flavored spirits and crafts beers are still hot, with mainstream brands such as Anheuser-Busch throwing their hats in the ring.<\/p>\n

\tDebuting this week is Johnny Appleseed, a hard apple cider to arrive on store shelves nationwide April 7. In development since 2011, Johnny Appleseed Hard Apple Cider is Anheuser-Busch\u2019s the new brand in eight years.<\/p>\n

\t\u201cCider is hotter than ever right now, said Adam Oakley, vice president of high-end at Anheuser-Busch. \u201cAnd Johnny Appleseed is an exciting new entry to the category.\u201d<\/p>\n

\tOff the show floor, Nightclub &Bar offers an educational track that features Bar Rescue classes, trend conferences and advice from industry experts.<\/p>\n

\tAs the \u201cBar Rescue\u201d star, Taffer acknowledges that his celebrity affects the trade show\u2019s popularity.<\/p>\n

\t\u201cThere\u2019s no question that the success of my brand in the consumer market on TV has made a big difference,\u201d Taffer said. \u201cThe only reason why, though, is because bar people watch the show.\u201d<\/p>\n

\tThere are about 225,000 independent bars across America, Taffer said. That doesn\u2019t include all the TGI Fridays and other chains.<\/p>\n

\t\u201cWe\u2019re one of the largest employers in America,\u201d Taffer said.<\/p>\n

\tOverall, the industry is doing better as people have adjusted to the new economy. However, Taffer said there are major concerns about health care and how it will affect the industry\u2019s costs and human resources. Other than the convention, restaurants and nightlife is a very fragmented industry, he added, that needs to come together and figure out these changes as a collective.<\/p>\n

\t\u201cWe don\u2019t communicate with each other, which is why this event is so important,\u201d Taffer said.<\/p>\n

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Jhon Taffer, founder of the Nightclub & Bar Show, said he expects 41,000 attendees at this year\u2019s expo, up from last year\u2019s 37,000. The Las Vegas Convention and Visitors Authority estimates the show will bring a nongaming economic impact of…<\/p>\n","protected":false},"author":36,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-7133","post","type-post","status-publish","format-standard","hentry","category-latest-casino-news"],"_links":{"self":[{"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/posts\/7133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/comments?post=7133"}],"version-history":[{"count":0,"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/posts\/7133\/revisions"}],"wp:attachment":[{"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/media?parent=7133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/categories?post=7133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forumarchives.tmsites.net\/index.php\/wp-json\/wp\/v2\/tags?post=7133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}